For F1000 companies ready to rethink consumer insights with AI.

SevenArrows works with Insights functions to put AI to work on the most impactful decisions.
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Problem

Everyone is talking about AI. Few are getting ROI.

Insights functions are being told use AI. To shift into Decision Intelligence. To reinvent how they work. Great headlines. Great email subject lines. But nobody is saying how. SevenArrows closes that gap and gives your Insights function a clear path forward.
Most Insights functions react to the business. SevenArrows builds Insights functions that lead it. We start with understanding the business decision and work backwards to the right solution.

3 ways to work with us

Keynotes & Speaking

Customized keynotes to your audience, objective, and industry, designed to deliver the AI Advantage to scale businesses. SevenArrows shares what smart companies are actually doing and walks through the decisions that will define your Insights function.

Strategy, Training & Consulting

From AI strategy workshops grounded in business outcomes to hands-on training and custom consulting for the questions your CEO is starting to ask.

Human Simulation

Human simulation is the one of the most discussed and debated consumer understanding approaches. SevenArrows gives Insights teams the expertise to stay ahead of it, from understanding the landscape, to buying solutions, to executing.
Services

Our services

Focused on your unique needs, our team delivers solutions that blend deep industry knowledge and cutting-edge strategies to ensure lasting growth.

Keynote Speaker

Insights teams leave with a concrete sense of how to move their organization forward with AI. SevenArrows delivers custom keynotes built around your specific context and grounded in real case studies. For off-sites, Marketing teams, and Boards of Directors.

AI Strategy Workshop

Insights functions leave with a prioritized AI roadmap tied directly to the decisions they're asked to support. We start with the business decisions the team is supporting, map the workflow, and pinpoint where AI adds the most value. Teams leave with 6-10 concrete, actionable ideas ready to implement.

AI Training

Insights teams leave more capable, faster, and able to apply AI directly to the work that matters. Training covers the full range, from foundational prompt skills to building custom AI agents for specific research needs, and is always grounded in the real business decisions the team is supporting. Works across Microsoft Copilot, ChatGPT, and Claude depending on what your team has access to.

Custom Consulting

For the bigger, harder questions CEOs are starting to ask their Insights leaders. What does the future skillset of Insights look like? What should our AI-powered workflow look like? Insights leaders leave with a clear, actionable plan to answer those questions confidently. Every engagement starts from the business decisions the Insights function needs to enable and works outward from there. Fully custom, scoped to your specific context.

Human Simulation

1. Training Insights teams leave knowing exactly what human simulation is, when it works, when it doesn't, and what to ask before buying. This one-hour live session covers the full landscape, from approaches and accuracy data to vendor evaluation and the right questions to ask. It also includes a comprehensive market report covering the entire human simulation landscape, one of the most complete resources available on the methodology.

2. Workshop Includes the above training and market report, then works backward from the business decisions the Insights team is regularly asked to support to identify where human simulation is the right tool. The workshop also maps where cross-functional partners are likely to start asking for simulated approaches. Teams leave with a proactive human simulation strategy tied directly to their decision landscape, not just an understanding of the approach.

3. Buyer Consulting For brands actively evaluating and purchasing a human simulation solution. We help build the RFP, assemble a diverse vendor slate with varying approaches, and design a validation plan to assess what you're buying. Our team of deep LLM, simulation technology, and Insights experts means we can evaluate vendors at a level most buyers simply can't. Brands walk away with a confident purchasing decision and the right vendor for their specific needs.

4. Full-Service Solution A team of deeply experienced Insights professionals and technology experts co-design the simulation with you, starting from a deep understanding of your business question to ensure the results are accurate and actionable. You receive a complete strategic insights report covering detail approaches, findings, and implications for the business, just as you'd expect from the best strategy and research consultants you currently work with.

Tool Building

Custom AI tool development for Insights teams with a specific need. We start by defining what the business is trying to decide, what data is required to make that decision well, and what the tool needs to do to deliver that capability reliably. From there, builds range from lighter solutions (e.g., a survey creator that taps into a research database) to full AI workflow solutions that take a brand from brief through execution. Engineering support available for larger builds.

Pivoting Your Business Workshop

(for Market Research Suppliers) CEOs leave with a working roadmap to adapt their business for the AI era. SevenArrows partners with Heidi Dickert Consulting for this 2-day intensive workshop that takes market research leaders through the changing landscape, shifting brand needs, and what the next era of market research looks like, then builds the plan to get there.

Next Workshop Coming September 2026. Sign up here.

Testimonials
"Kristi brings clarity and inspiration to AI applications. She pushes our thinking on what's possible and practical with AI and always leaves our team energized. Her real-world examples and hands-on experience helped us define our path forward."
Maria Brown
VP, Global Consumer Insight & Analytics, McCormick
"Kristi led us through a process that connected our biggest business decisions to the right AI solutions. Her knowledge of the AI landscape amplified the quality of our output."
John Doe
VP, Global Consumer Insights, Fortune 250 eE-commerce company
"We needed insights from an audience that's nearly impossible to recruit. Kristi and her team guided us through the entire process and their expertise in AI simulation gave us results we could trust."
Michael Chen
VP of Research & Insights, Realtor.com
"I highly value their ability to simplify the intricate, offering sharp insights that drive results. From day one, their dedication to our core mission was evident, fostering a culture of innovation and high performance."
Elena Rodriguez
Director, Creative Solutions

Free Consultation

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